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Minority Nurse Newsletter
Advertising Guidelines

ADVERTISING RATES AND SPECIFICATIONS
Effective September 2013

GENERAL INFORMATION
PUBLISHER & EDITORIAL OFFICE:
Tucker Publications, Inc.
PO Box 580
Lisle, IL  60532
Phone:  630-969-0221
Fax:  630-969-3895
www.tuckerpub.com

DESCRIPTION:
The Online Minority Nurse Newsletter is the product of the printed Minority Nurse Newsletter which was published in 1994.  The purpose of the online MNN is to continue to establish a connection between minority nursing faculty members so as to share experiences learned in accredited schools of nursing located in the USA.  To facilitate this concept, all minority nursing faculty who returned a signed data form to be included in the upcoming Directory of Minority Nursing Faculty, 7th Edition, will be able to access the online MNN free of charge.

READERSHIP PROFILE:

The online MNN reaches a large percentage of minority nursing faculty members teaching in AACN schools of nursing in the USA.   Actual percentages will be posted after data have been obtained and tabulated.

ADVERTISING RATES – 2013/14:
Insertion Ready Ad Format (All ads must be insertion-ready format):
Preferred:  Press Quality .pdf file
Accepted:  High Resolution .jpg


All files should be to size (see below) and should not employ crop marks or other file labels on the document.
Ad Sizes:
Full Page:                   7.5 " (w) x 8.5" (h) - live area  7" x  8"
Half Page:                  7.5" (w) x 4.25" (h) - live area  7" x 3.75"
                                  3.75" (w) x 8" (h) - live area  3.25" x 7.5"
Quarter Page:             3.75" (w) x 4.25" (h) - live area  3.25" x 3.75"

Frequency                  1 x                   4 x                   8 x                   12x     
1 page                          $560                $535                $510                $480
½  page                        $390                $370                $350                $330
¼  page                        $265                $250                $235                $220

COVER & PREFERRED POSITION RATES

(non-cancelable)
Inside Front Cover:  $756
Inside Back Cover:  $700
Back Cover:  $840
Facing First Article:  $700
Other specified positions:  +15%
AGENCY COMMISSION:  15%

Tucker Publications is not responsible for content accuracy and typographical issues. All insertion ready ads must be vetted and approved for content PRIOR to submission to the Minority Nurse Newsletter.

PAYMENT TERMS:  Terms for invoices are Net 30.  Publisher reserves the right to withhold advertising from delinquent advertisers.

CLOSING DATES – 2013/2014
Closing dates are the 30th of each month.

GENERAL POLICY ON ACCEPTANCE OF ADVERTISING:
All advertising is subject to the publisher’s approval.  The advertiser and/or advertising agency assume liability for all contents of advertising and any claims against the publisher as the result of the advertisement.

ONLINE ADVERTISING:
If you need to reach a large cohort of minority nursing faculty teaching in schools of nursing in the USA, advertise in the online Minority Nurse Newsletter or on our website.
Electronic Newsletter:  Online Minority Nurse Newsletter
Advertiser supplies ad(s) in insertion-ready format using ad sizes stated above.  Monthly placement.  See fee schedule above.

Online MNN Mail:
Message should be 500 or fewer characters (including spaces) in length.  Final ad is due last day of each month.  Ads will appear as a headline in the career opportunities or announcements section of onlineMNN mail that links to your full announcement or ad.  Ads will appear in the next available issue of online MNN unless requested to post in a later issue.
Rates:              1 issue  $500;  2 issues   $600


Tucker Publications, Inc. Web Page: May include one relevant photo or logo.
Rates:              30 days:  $500                        60 days:   $800

REPRINT SALES:
Contact Clay Allen at:  chuck.tuckerpub@gmail.com or fax to:  630-969-3895.


CONTACT:
If you have any questions, please contact Clay Allen at 630-969-0221 or chuck.tuckerpub@gmail.com.